NOVEMBER 21 - 30, 2014 LOS ANGELES CONVENTION CENTER

Mazda Design Americas

image

Country:
USA

Vehicle Title:
AUTO ADAPT

Design Director:
Derek Jenkins

Design Team:
Jacques Flynn, Tim Brown, Seung Joong Kim

Summary:
In reaction to the impending demise of the 2025 driver, Mazda has designed “AUTO ADAPT.” Studying the biological phenomenon of adaptation and specifically how insects have adapted, Mazda has created a vehicle that has the ability to adapt from being fully autonomous to a manual machine. These vehicles are geared directly to those true drivers out there that long for the excitement found with driving an automobile; the excitement expected to be completely eliminated from the autonomous cars of 2025.