Open to the public November 20-29, 2015 Press & Trade Days November 17-19

Los Angeles Convention Center


Wednesday, Nov. 18 from 7:00 – 9:00 am at Gilbert Lindsay Plaza

Alfa Romeo will be this year’s featured marque, and to honor this special celebration, the iconic Italian brand will hold the North American debut of a special vehicle in front of hundreds of media, automotive icons, influencers, collectors and celebrities.

In addition to the reveal, Alfa Romeo will display several rare classic Alfas from the company’s collection. The manufacturer will also exhibit Alfas from select Southern California collectors, paying homage to the region’s classic car hobby.

Desert Concorso, an exciting new car show featuring sport and GT cars from Europe, North America and Japan as well as fashion and lifestyle events, will also provide 20 stunning Italian sports cars for the Motoring Invitational. These fascinating “automobili” will lead a road rally from Palm Springs, Calif. to the LA Convention Center, where they will be displayed for Press & Trade attendees to view.

Event sponsor MOMO Italy will provide three of the company’s vehicles on display: a MOMO Ferrari 458 GT3 Italia, which competed in the 2015 Pirelli World Challenge series and finished second in its GTA class, the MOMO Edition 2016 VW Jetta GLI and the MOMO 2015 Maserati Ghibli.

L.A.’s hottest gourmet food trucks will also be onsite serving breakfast (meals complimentary for all credentialed attendees).