Special Exhibits
Hall of SPARQ
SPARQ returned with its biggest presence yet, taking over Concourse Hall and transforming it into a high-energy showcase of hypercars, Formula 1 machines, iconic film vehicles from Fast & Furious, one-of-a-kind creations, and a nod to JDM car culture.
Showcase Hall
Showcase Hall emerged as a must-see destination, drawing crowds with jaw-dropping 1-of-1 customs, rare exotics, show-stopping luxury vehicles, supercars, hypercars, and restomods. The curated collection celebrated the artistry, performance, and personality driving car culture in Los Angeles and beyond.
Scout Motors
The 2025 LA Auto Show marked the highly anticipated return of Scout Motors, as the iconic brand reemerged after more than four decades. The all-new Traveler SUV and Terra truck headlined the Scout Experience, giving guests an exclusive first look at Scout’s bold new era.
Coulson Aviation
During the first weekend of the LA Auto Show, Coulson Aviation set up in Gilbert Lindsay Plaza with their impressive Sikorsky S-61 helitanker on display. The aircraft represented the same class of aerial firefighting power their team brought to recent Southern California wildfires, where Coulson played a key role in suppression efforts.
Porsche Presented By Porsche Downtown LA
Porsche, presented by Porsche Downtown LA, part of the Lithia Motors family, came back to the LA Auto Show with a dedicated West Atrium exhibit spotlighting the brand’s latest innovations.
All Roads Stage
All Roads Stage became a hub for automotive culture, featuring conversations with celebrities, builders, and industry trailblazers. Highlights included Sung Kang’s “Lola” vehicles from the Drifter movie, Mike Epps’ 1957 Chevrolet Bel Air, the Revology Mustang Boss 429, and the 1964 Alfa Romeo Giulia Sprint Speciale.
Creator Studios
This first-of-its-kind platform elevated the next wave of car culture through storytelling, original content, and custom collaborations with top creators.
OVR Outpost
OVR Outpost, presented by OVRMag.com, returned to the 2025 LA Auto Show and immersed attendees in the world of overlanding, camping, and off-road travel with a curated selection of adventure-ready rigs.
Camp Jeep
The Camp Jeep adventure ride track delivered hands-on excitement as professional drivers guided guests through Jeep’s signature off-road obstacles.
Ford Bronco Built Wild
The Bronco Built Wild Experience put the thrill of adventure front and center, with attendees riding in the legendary Bronco over a dynamic obstacle course.
Hyundai
In the South Atrium, Hyundai’s XRT lineup took the spotlight, inviting visitors to explore rugged special edition models built for performance and style.
Test Drives & Rides
The 2025 LA Auto Show put guests in the driver’s seat with an expansive mix of indoor and outdoor test drives and ride-alongs. From high-performance vehicles to cutting-edge EVs, hybrids, and off-road adventures, the experience spanned everything from family-friendly SUVs to the latest in automotive innovation, with over 50 models available to test.
Automotive Hall of Fame
Oscar Ruelas and Eddie Soler, recipients of the Automotive Hall of Fame’s 2025 Distinguished Service Citation, shared their iconic lowriders with LA Auto Show attendees. Guests experienced lowrider history up close with Oscar’s 1948 Chevrolet “Oscar’s 48” and Eddie’s 1939 Chevrolet “Touch of Class.”
Fox Factory
Fox Factory brought a lineup of head-turning custom builds to the 2025 LA Auto Show. Known for pushing the limits of performance and design, Fox infused the South Atrium with serious off-road attitude.
Subaru Pet Adoptions
Subaru Loves Pets! Subaru, once again, celebrated their love for furry friends with on-site pet adoptions at the LA Auto Show.
DoVE Pet Adoption
DoVE Project is a non-profit organization dedicated to ending the dog meat trade in South Korea, focusing on humane action on the ground and building a more compassionate future. Attendees had the chance to change their lives—and a dog’s life—by adopting a new pet.
Youmanoids
Attendees stopped by the South Atrium to see Youmanoids’ lovable robot in action, watching it show off its best tricks live.
Stellantis & America250
In celebration of the 250th anniversary of the United States, Stellantis (Dodge, Jeep, and Ram) teamed up with America250 to feature America-themed vehicles in the South Atrium.
Dave & Buster's
Dave & Buster’s brought their signature arcade fun to the LA Auto Show floor, where attendees played Skee-Ball and scored game credits.
AT&T Connected Car™
Guests learned all about AT&T for a connected drive experience, powered by AT&T Connected Car™ with features like real-time GPS, voice assistance, streaming music, and Wi-Fi. With AT&T covering more roads than any other carrier, drivers can explore the open road while staying connected to what matters most.*
*Based on independent third-party data
ArtCenter Pasadena
As one of the highest-ranked regional universities, ArtCenter College of Design prepares artists and designers to share their creativity with the world. Attendees visited their booth to see the Meyers Manx vehicle and, on opening day, enjoyed live sketching and activities from ArtCenter students.
Lightship
Lightship RV appeared at Gilbert Lindsay Plaza during the first weekend of the show, presenting one of their innovative, modern RVs. Guests stepped inside, met the team, and discovered how Lightship is reimagining the future of travel and outdoor adventure.
